After a rough year, packaged-goods companies plan to emerge from their defensive crouch with product innovations designed to drive top-line growth, but some analysts are skeptical whether consumers are ready.
Major firms in the category who met in Boca Raton, Fla., last week at the Consumer Analyst Group of New York (CAGNY) conference, including Procter & Gamble, Clorox and Church & Dwight, might be best described as “cautiously optimistic” about 2010. Some analysts questioned that moderately upbeat view.
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Monday, February 22, 2010
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