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Wednesday, July 14, 2010

U.S. 'Hard-Sell' Tactics Invades London

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According to an article in the Daily Mail, "U.S.-style, hard-sell tactics" have crossed the ocean to British retailers. Although some of those practices mentioned included outright lying to a customer on how an apparel item looks on them to get a sale, it also included somewhat standard practices such as offering alternatives for desired items, suggesting complementary items for add-on sales, and recommending signing up for the store card for a discount.

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