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Tuesday, January 26, 2010

Is The Retail World Ready for Digital Receipts?

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During the checkout process today, consumers often leave the store with a paper receipt longer than their arm. Not only does this process fly in the face of the green movement, it is also inconvenient for consumers to store and manage reams of paper from different merchants.
Apple and a few other retailers have started to shorten the paper trail by encouraging consumers to have a PDF of their receipt emailed to them. However, the entrance of software giant Intuit into the digital receipt space could usher in a more dramatic shift to paperless checkouts. During this past holiday season, Intuit launched a pilot program in the Scottsdale, AZ market to test the waters for the launch of QuickReceipts.

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